Already built for Million Dollar Plumber

I spent the last 96 hours building the Success Academy a low-ticket-to-high-ticket ascension that gets high-ticket sales calls for free on cold traffic.

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We've launched multiple low tickets and generated over $2 million with our low-ticket funnels. We've done it for people with millions of followers, and for people with no following at all.

Before the deliverables

Four things I noticed
before I built anything.

01

Your funnel today

Your first paid step is $12,000, and it starts with a call.

A plumber finds you on Potty Talk or Instagram, joins the free Skool group and downloads the Blueprint. From there the only paid step is the Success Academy, sold on a Breakthrough Call. So the only people who reach your team are plumbers already looking for coaching, none of them has paid you a dollar yet, and you carry the whole cost of getting them there.

  • Potty Talk, Instagram and YouTubeFree
  • The free Skool community and the BlueprintFree, 1.2k members
  • A small paid first step that ends in a callnothing here
  • The Success Academy$12,000 a year, by call

A cold plumber has to jump from free to $12,000.

02

Why I built this one

We took a partner from 0 to $100k a month with fewer than 800 followers.

Same model as this: a low-ticket front end, an upsell, then buyers ascending into a high-ticket offer. A small following wasn't the problem for them, and it won't be for you. You've got something most coaches can't show: a plumbing company you built and sold, more than 440 episodes of Potty Talk, and over twenty-five member interviews on camera.

Before$0 a monthFewer than 800 followers
After$100k a monthLow ticket into high ticket

A Creator Growth Solutions partner

03

The math

Same $15,000 of ads. A call costs $75 instead of $333.

The front end pays back 0.78x of the spend, on purpose. It isn't there to profit. It's there so every Breakthrough Call is with somebody who's already paid you and already set up a plumbing company your way. You also feed Meta purchase data, so you know what's working in days. All of this is a projection at $2.50 a click, and we'd check it on a call.

$333a call on a free funnel, 45 calls for $15,000
$11,626back from the $27, the bump, the upsell and the downsell
$75net cost per booked call, with 8 enrollments at $12,000 from 45 calls
04

The objection you're already forming

"Why would I sell to people who aren't plumbers yet?"

Because "start a business AI can't replace" speaks to far more people than "coaching for plumbers" does. The challenge is honest that the company needs a licensed plumber, them or a hire. Whoever finishes it has an LLC, a price sheet built on your Module 1 calculator and a Google listing. That's a new plumbing business owner, and the Academy is the obvious next step.

  • $27Launch the company in 21 days
  • $97Price Book in a Weekend
  • $12,00012 months, 8 live classes a month

So instead of explaining it, I built it. The offer, the $27 funnel, the VSL, the emails and the ads, all below.

See what's built

Here are the
sample deliverables:

The offerA
The funnelB
The ascensionC
Ad creativesD
Email sequencesE
Diego Treviño

Diego Treviño · Creator Growth Solutions

Who built this

How we collected $108,601.79 in May with a low ticket funnel and no audience
How we’re scaling a coaching offer from 0 to 6 figures a month (without a big audience)

Case studies

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